Don’t Be the “Low Price” Leader

Far too many small business owners, entrepreneurs and professionals try to follow and emulate Wal Mart’s business model and be the King and Low Price Leader.  It worked for the late Billionaire Sam Walton, but for most entrepreneurs it is the quickest route to Bankruptcy.

Find the leader within who you are.

Find the leader within who you are.

The second most common mistakes professionals make, especially true in a challenging economy is to start slashing prices and lowering them in hopes to earn less profit but do more volume.  If you leave your wealth dependent upon the masses and large volume of sales you are going to sink like a lead balloon. If your plan to wealth is based on less profit on more volume…”You Will Work To Hard for to Little”. 

In fact, the only reason you should be selling a low price low profit margin item is to use it as a Lead Generator to attract and obtain new customers.  And if that is your marketing tool, you should be giving it away not trying to sell it.  For instance, if you took my annual income and divided it hourly, it comes to well over $500.00 an hour.  Do you think I am interested in spending an hour or more with people trying to sell them a $50.00 CD?

I only spend time talking with future prospects that I am 99.9 percent sure that I will be paid a minimum of $500.00 an hour.  For example, if I am selling a $2000.00 product of ours, I know that I can spend up to three hours of my time with that person as long as I know there is a 9.99 percent chance that I will sell them that item.  Now how do I position myself to get in that 9.99 percent range?  Before I talk with anyone about our product line, they will have been well processed through a multi-step pre-qualify marketing process that everyone in our data base goes through.  Here are the pre-qualifying steps.

  1. Can my product drastically help them and give them what they want?
  2. Do they want my product
  3. Can they afford my product 

When Yes is the answer to all three of those questions, then and only then do I get in front of anyone and start the sharing process.  Now, when I get in front of someone and I have three hours to close the deal, I can normally get them to say Yes to my offer in 20 minutes or less, however, I give them the whole 3 hours if they want it.  I do not take the money in the shortest time possible.

When people get an email or letter from me offering them a CD or Product for $99.00 most think I am trying to sell them it.  Or you kidding me, I have zero interest in selling $100.00 products, it’s a complete waste of my time and based on my hourly fee, it actually cost me money.  Why then do I do it?  Because I am in the business of helping people and I truly care about their future success.  I make these training CD’s available because I know they are key elements and tools that will help people reach their dreams.  Someone asked me, if that is true, why don’t you just give the training CD’s away?  I said if you are willing to pull your head out of your Ass for 5 minutes I will tell you why.  First, we give away tens of thousands of dollars of free resources every month and second the most injustice thing we can do to someone is to disable them by feeding them instead of teaching them how to fish.

The first law of Success and you better write this down is “Success is Book PostcardNever Free and Always Demands Payment!” No one can Feed You Success, Success must be caught by you, and some kind of financial investment is the only kind of bait Success bites on.

If you learn how to become proficient in marketing and master the skills of prospecting and lead generation response, you will join the ranks of those who take pride in becoming the “High Price Leader”.  Your motto and experience will be “More Value to My Customers with More Profits for My Company.

So just know, unless you and I are talking personally and you are about to write me a twelve thousand dollar check for the one and main product I sell, everything else I offer you is a tool and resource that will drastically help you become a Master in Marketing which you need to reach all of your business, professional and financial dreams.

Resources are like high-powered bullets, the world of finances and business is a “Dangerous Jungle” and everything that crawls out there will eat you for dinner.  You do not want to go out there and run out of bullets.  Wearing a fur coat because a Lion ate you is not the way to “Dress for Success”.

My advice and counsel to you, grab every resource I offer you because I have no interest in selling you low-cost items, I am emphatically trying to give you the tools and bullets you need to stay alive and thrive in the world of commerce. It’s a Freaking Jungle Out There…

Thank you for spending time with us today, we know your time is valuable and time is the only resource we cannot ever replace once its spent and that is why we strive everyday to bring you information that will make you think, laugh, maybe pass some gas, but most of all, Inspire you to be the best you can be and that includes your ability to produce value and earn money…lots of it!

If you have not left a positive comment, followed us, hit the like button or shared us with your network, please do so today, we would highly appreciate it.  If you are serious about getting ahead in life make sure you join up for our Free and Exclusive Inner Circle Membership. Just go to http://www.DonBoyerAuthor.com and sign up today!

Have A Great Week-End

Don and Melinda

Prospecting is like picking up Rocks…

Prospecting is like picking up rocks, the majority of them are worthless, a few downright dangerous because they have snakes, scorpions and spiders under them, but there will be those few that are priceless diamonds that fill your bank account with “unlimited wealth for a lifetime” The Mastermind Groupbenefits and results of a lifetime commitment to effective daily marketing is a “unlimited wealth for a lifetime”.  Prospecting is a 3 step process; Pick Up, Inspect, Keep or Toss”.  Prospecting is not about you getting rejected by people, it’s about you rejecting people.  Your marketing system has to be one where every No is an intentional response and result of you First rejecting them as a client.  In a comical aspect it would be like looking for only those who have a brain and people jumping up and saying, “Don’t Choose Me, I Don’t Have One!”  Every No is just like that, and when you view it as such the pain of No’s is not that painful.

Our “Painless Prospecting” and Painless Selling” marketing system only attracts those who I can help and benefit and that are ready to buy while simultaneously flushing out and rejecting those I can’t.

Here are the three main components to double and tripe your income.

  1. You need the right audience
  2. You need the right message
  3. You need the right system 

Here is how we use these components in our company.

  1. Our right audience is the right individuals that have been attracted to us and flushed out the wrong ones with our Painless Prospecting and Painless Selling system. 
  1. Our message is we take the Pain out of Prospecting and Selling as you grow rich. 
  1. Our system to attract the right customer, reject the wrong one and do it fast, easy and painlessly is by giving away our e-book we co-author with International leaders.

However, the main and most important aspect to these three components and what makes them work is my secret ingredient called…

The Bing, Bang, Boom

“The How and Why Complete Strangers

Happily Send Me Hundreds of Thousands

Of Dollars”

I share this secret ingredient on a CD that I make available to all our Exclusive Inner Circle Members.  If you have not signed up to our Free Inner Circle Membership yet, do so today at http://www.DonBoyerAuthor.com while enrollment is still open.

In closing, as you prospect just remember, some rocks you keep, most you reject and a few will make you wealthy for a lifetime so keep on prospecting those rocks!

See you tomorrow, and keep sharing us with your friends.

Don and Melinda

Your 3 Best Friends

We all have or had friends in the past that cost us money; some of them lose us money and a few of them that actually make us money.  My goal is to make everyone associated with me money.  I want to be a constant source of income for all those I have any type of relationship with.  The key to business prosperity is to surround yourself with the best of friends that add value to your life and you in return add value to theirs.

Today I want to introduce you to 3 Best Friends that if you invite them into your core group I promise and guarantee that they will make you financially wealthy.  Who are they?  I think in this setting the proper question is what are they?  Your 3 new Best Friends are:

  1. Prospecting
  2. Selling
  3. Hard Work 

As far as prospecting goes, I been sharing with you the method I use called “Painless Prospecting”.  It is the easiest; most effective, productive and profitable form of turning absolute strangers into loyal paying clients.  That system once again, is simply giving away an e-book that you co-authored with top International leaders to your target market.  The inner ingredients that make this system work is the “credibility factor” of being associated with top leaders, this automatically separates you from every one of your competitors.  It gives you the “profitable positioning” of being an expert that gives you the edge of why future clients will chose and hire you over others and it allows you to stand out in the marketplace.  Not many people can get you into a book with International leaders like Bob Proctor, Brian Tracy, Les Brown, the late and legendary Jim Rhon and Zig Ziglar but I can.  But here is the most important thing I can do for you that no one else can…I teach you the system of “Painless Prospecting” and “Painless Selling” using your book.

No matter what prospecting system you use, remember prospecting is your best friend and will lead you to unlimited riches and wealth.  Make prospecting your best friend, never abandon it, use it daily and you will never have to worry about money again.

Selling, if you are using our system of “Painless Selling” it is a simple process of providing your service to those who are ready to buy.  It does not get any easier than that.  My entire day and company works with those who contact us because they are ready to buy.  There is no pushing, begging, convincing, outwitting objections, and long frustrations.  They are just wonderful smooth transactions that are a pleasant win-win for all parties.  However, this type of client does not pop up out of the blue by accident.  No, no, this type of client is a Direct Result of using my system of “Painless Prospecting”.  What would it be like if everyday all you dealt with was people who contacted you and wanted to buy what you had to offer?  This is no fantasy or green genie smoke being blown up your Kazoo, this is actual reality of the most successful people in the business world today. Remember, selling can get you out of a financial jam, it can provide you with the best that life has to offer and it will be a continual source of income that streams into your bank account.  Yes, selling is truly your best friend.

Ok, I have shared with you how simple it is to double and triple your income this year with “Painless Prospecting” and “Painless Selling”.  Nothing is easier and more effective than this system.  But there is one ingredient that must be applied to make this or any system work and that would be your 3rd Best Friend…Hard Work.

Hard Work is the ingredient that makes every system on earth work.  Zig Ziglar once asked his dentist; “Do I have to floss all my teeth”?  His dentist answered, “Heavens No, just the ones you want to keep!”  My friend Les Brown says; “When you stop fighting for what you want, what you don’t want automatically takes over”.  There are no short cuts to hard work, no getting around it, no avoiding it and the sooner we accept that the easier it will be for us to see the value of hard work and realize it truly is our best friend.

Now let me share with you an insider’s secret definition of Hard Work.  Hard Work is…

  1. Making a decision
  2. Taking immediate action on that decision
  3. Taking calculated risks
  4. Using the proper tools 

If you make Prospecting, Selling and Hard Work your 3 Best Friends your money, cash flow and business troubles will disappear like vapor.

Yesterday I shared with you a secret that every top platform speaker and professional salesperson uses and it’s called “Putting Money in Peoples Pockets and then Set in on Fire”.  In our Millionaire Speakers boot camp I teach this in detail and it will lead you to a six figure income guaranteed.  Since my next Millionaire Speakers Boot Camp is not until June, and you cannot wait that long to double and triple your income here is how I can help you.

You can learn this entire six figure income system in our Millionaire Speakers Home Study Course.  This is the same course that 99 percent of all those who attended our boot camp at the price of $2500.00 buys at the end of the week end for $995.00.  And they love it, but don’t take my word for it, watch the video testimonials on our website at www.DonBoyerAuthor.com.

Anyway, for the next 24 hours, Until my next post on Saturday April 6, 2013 you can have this entire course for only $199.00.  It is my way of adding value to your life.  Watch the video on this post to get a taste of one of the DVD teachings in the course.  This is not trying a sell you anything, so there is no buy now button, no guarantee gimmicks that you will fart out pure gold eggs or triple your money back.  If you want it simply shoot me an email: don@donboyer.org and I will send you all the details to get the entire course for just $199.00

As always, thank you for reading our post, my goal is to help you thrive in your business and make more money than you ever dreamed possible.  Don’t forget to share our daily post with all your contacts….”Gracias” (Thank You).

Ps.  For those who have the wisdom to invest in themselves with this program at this insane price, I am going to invest in you by throwing in our Million Dollar Marketing program for free.  This alone is a $500.00 value.  I teach this Million Dollar Marketing course in our boot camps.