Growing up I was never what you would call “Mechanically Inclined” and perhaps that is why I never liked reading instructions which is why anything I tried to fix or install never came out right. Unfortunately, most people, professionals and business owners who seek to create and build wealth go about it backwards and this is why they fail to achieve what they seek to accomplish.
Let me give you an example; most people seek to build a company, develop a product or service and put all their energy, time and money into this phase of the business. Once they exploit this avenue to the tilt they proudly look up and are
satisfied that it is the best Gizmo that ever hit planet Earth. Now, after resources are almost depleted, and everyone is worn down and wore out, they go about in the marketplace to sell it.
Big Mistake. Most of the time this plan leads to bitter disappointment and failure; it is trying to build wealth backwards. What is the correct way? This is what only the few know and are unwilling to share with others. But I am going to revel it to you here.
The most valuable asset of any company is their “List” of customers, clients, prospects and followers. The first step in building wealth is not building a company, product or service; it is building a “List” which is composed of three elements.
- Build an Audience
- Develop a Following
- Sell Them Products
You build your list by Lead Generating Products; better known as Free Informational gifts of reports, books, CD’s and DVD’s. Once they respond to receive your free offer you begin to feed them with more valueable information and then they will on their own accord start to follow you.
Once they start to follow you and you continue to take care of them by solving their problems, and giving them constant value the next organic thing that happens is that they start buying your product line without resistance.
No more trying to get people to buy things, begging them to sign up on your opportunity, Hell most of the time the stupid bastards won’t even show up to the meeting after they promised you they would and you are left like a glossy eyed Jack Ass pacing the lobby floor tying to call them which of course goes straight to voice mail.
No more cutting prices down so low that all profit is lost just to get the deal. No more fear of where your next sale or lead is going to come from. No more headaches, upset stomach and rectal leakage because you just don’t know how you are going to make ends meet this month!
If I had to start from scratch today and if I had no idea what kind of business I wanted to start or product I wanted to sell I would spend 90 percent of my time building my list by giving things away. You can sustain a very healthy list for a very long time without ever asking them to purchase anything. This way you have plenty of time to decide what you want to sell and when you are ready, you will have a house full of guest ready to buy!
Now that my friend, is the correct way to build wealth. Build a List First and then find out what you want to do! My simple offer to you today is, if you want to build a business or sell more of your existing products and services but just don’t know where to start, let me help you Free of Charge to get started of building your List and then we can figure out what you want to sell.
Just email me today at firstname.lastname@example.org and say, “Help, I need the Rectal Leakage To Stop”…Just kidding, just email and say “I want to Build a List and Grow Rich”!
Once again, thanks for spending time with us, leaving your positive post and sharing us with your friends. If you are not part of our Exclusive Inner Circle Membership you have no idea on what you are missing. Join today, its Free. Go to www.DonBoyerAuthor.com to sign up while enrollment is still open.
Don and Melinda
P.S. My wife Melinda says to Excuse us for my vernacular and choice of illustrations, especially the “Rectal Leakage” part!